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Bulk SMS service for businesses in Nigeria

Campaigns, transaction alerts and OTPs with branded sender IDs, smart routing and delivery reports you can reconcile — from ₦5.90 per page.

Campaign · Payment reminderExample
MTN92% delivered
Airtel88% delivered
Glo84% delivered
9mobile80% delivered

Illustration of per-network delivery reporting.

Features

Everything a messaging team needs

Campaigns & schedulingSend now or schedule bulk campaigns, with full campaign history.
Personalised bulk sendsUpload a recipient file and use placeholders like name or amount in every message.
Delivery reportsStatus per message and per network, filterable and exportable to Excel.
OTP & transactional routesDedicated transactional sender IDs for OTPs and account alerts that reach DND numbers.
Prepaid walletTop up once, track every debit and refund, and get low-balance alerts before you run out.
REST APIAPI-key authentication, IP whitelisting and duplicate protection with reference IDs.
SMS calculator

How many SMS units will my message use?

Standard messages fit 160 characters per SMS. Emoji and some special characters switch to Unicode, which fits only 70 — and can multiply your cost.

Message type
Characters104
EncodingGSM-7
SMS per recipient1
Total SMS units10,000
Estimated cost · Starter rate ₦7.00/page₦70,000.00+ VAT ₦5,250.00
= ₦75,250.00

Estimates use list prices for this volume. See all prices or ask for a quote.

Sender ID guidelines

Get your sender ID approved first time

Every network reviews sender IDs before they can deliver. Requests that break these rules are rejected. Approval typically takes 1–5 business days per network.

  • 3 to 11 characters, letters only
  • Clearly identifies your business, brand or service
  • No numbers or special characters (! ? * / # @)
  • No generic words like Verify, OTP, Code or Confirmed
  • No global brands or political names without authorisation
  • Government and security names need a letter of authorisation

Check a sender ID

  • Between 3 and 11 characters — passes
  • Letters only — no numbers — passes
  • No special characters — passes
  • Not a generic word (Verify, OTP, Code…) — passes
  • Not a global brand or political name — passes

Looks good to submit. Final approval is by each network.

Onboarding

Live in five steps

Our team guides you through each step and files your sender ID with every network.

  1. 1Company detailsComplete the onboarding form with your business and contact details.
  2. 2VerificationWe verify your CAC registration and contact person securely.
  3. 3Sender IDSign a letter of authorisation per network; we submit and track approval.
  4. 4AccessGet your platform account and API key; share IPs to whitelist.
  5. 5Go liveFund your wallet and send your first campaign.

Learn more

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